Franchise Marketing Executive

Our client

A well-established childcare provider with a growing network of nurseries across the UK. They are known for high-quality care, strong brand values, and a supportive, people-focused culture.

The role

A key position within the marketing team focused on supporting franchise locations and driving local growth:

• Act as the main marketing contact for franchisees

• Plan and execute launch campaigns for new nurseries

• Manage and optimise digital campaigns with agency partners

• Drive local engagement through paid social and content

• Ensure brand consistency across all locations

Main duties

You will take ownership of franchise marketing activity, ensuring results-driven campaigns and strong stakeholder relationships:

• Support franchisees with marketing plans, site visits, and ongoing guidance

• Deliver new nursery launch campaigns from build phase to opening

• Manage campaign performance across PPC, SEO, and paid social

• Create content and support social media strategy across the network

• Coordinate marketing requests and projects via workflow tools

The successful candidate

• Minimum 2 years’ marketing experience, ideally within multi-site or franchise environments

• Strong working knowledge of social platforms and Meta Ads Manager

• Confident communicator with the ability to build strong relationships

• Highly organised with excellent attention to detail and copywriting skills

• Proactive, solutions-driven, and comfortable managing multiple projects

What’s on offer?

• £32-37,000 per annum (dependent on experience)

• Office-based role in Berkhamsted, Hertfordshire, with occasional travel

• Opportunity to work within a collaborative, creative marketing team

• Exposure to both B2C and B2B marketing strategies

• Career progression within a growing organisation

• Supportive culture focused on development, teamwork and innovation

Our commitment to equality, diversity, and inclusion

We believe that diverse teams drive innovation and success. That's why we're committed to promoting equality of opportunity and creating inclusive workplaces where everyone feels valued and supported. We actively seek out talent from all backgrounds and strive to reflect the rich diversity of the global workforce in every role we recruit for.